To make your Listening module a valuable source of information, it is important to understand where the data comes from and how Adhook processes it.
Automatic Brand Monitoring: Adhook automatically detects mentions of your linked brands on supported channels. This data flows into the feed without any additional configuration.
Manual Setup (Monitoring Queries): For anything beyond your own brand (competitors, industry trends, news), you must specify specific sources:
Instagram Profiles: Adhook monitors posts from profiles you add via their username.
Hashtags & Keywords: Here you define the "search terms" that Adhook regularly searches for across social networks and news portals.
Regular Polling: Adhook retrieves this data at fixed intervals. After the initial setup, it may take a moment for the first results to be visualized in the feed.
Timeframe Control: Use the date filter in the top right to define the period for which collected data should be displayed (e.g., "Last 30 days").